RUTH
O'REILLY
London Business Development
About Me
Product Developer and Merchandiser with eleven years of experience in the footwear and leather goods industry, with a global supply base and luxury brands, such as L.K Bennett, Sophia Webster and Jimmy Choo.
A degree in Visual Communications (Graphic Design) and a passion for design allow her to translate design concepts, identify emerging trends and innovation to deliver a well-balanced collection.
Extensive experience in strategy development and execution and product lifecycle management, collection creation, and manufacturer evaluation.
Believes that sustainable and efficient solutions in sampling, procurement, process and cost can be achieved through a collaborative work environment.
SERVICES
- Organization of collection calendars and development plan analysis
- Commercial product balancing
- Research support in the collection concept
- Range planning
- Retail costing and pricing analysis
- Analysis of target prices and product positioning
- Analysis of product costing in relation to target margins
Management support in complex development processes
product